Powerful business simulation game on Sustainability
Experience balancing the 3Ps in a realistic virtual environment
Discover The Triple Connection
The innovative web-based business simulation game, The Triple Connection, engages its participants in implementing a sustainable strategy for a virtual chocolate milk manufacturer. Participants will be confronted with various real-life, real-time dilemmas. They will be compelled to make decisions that are critical to maintain a fair balance between profitability and sustainability. To add the flair of a real-world experience, The Triple Connection comes with the added element of a limited budget. This pushes participants to be more acute with their analysis. Alignment and strong cross-functional communications are key to setting the right priorities in place!
Concept of the Business Game
From cocoa farmers to retailers! The Triple Connection finds its roots in the cacao industry and follows the path to create maximum value in its sustainable value chain. This kind of value creation requires multiple high-level roles to align on the concept of the 3Ps: People, Planet, Prosperity!
PEOPLE
The social equity
bottom line
The people, social equity or human capital bottom line pertains to fair and beneficial business practices towards labor and the community and region in which a corporation conducts its business.
PROSPERITY
The economic
bottom line
The profit or economic bottom line deals with the economic value created by the organization after deducting the cost of all inputs, including the cost of the capital tied up. It is the real economic impact the organization has on its economic environment.
PLANET
The environmental
bottom line
The planet, environmental bottom line, or natural capital bottom line refers to sustainable environmental practices. Endeavors to benefit the natural order as much as possible or at least do no harm and minimize environmental impact.
Sustainability Development Goals
The Triple Connection takes into consideration 13 out 17 Sustainability Development Goals (SDG’s) set by the United Nations. Meaning that participants also have to take into account life-like consequences of every decision that they make.
Learning Objectives
Internal and external alignment (Break down silo's)
How to prevent greenwashing by aligning ambition and realization
Translate a sustainable strategy into action
Learn about sustainability trade-offs and priorities
How to source in a sustainable manner
How to choose the right channels in relation to sustainable goals
Teamwork
Decision-making
Critical thinking
Game setup
In teams of four, participants get to run their own virtual company called The Triple Connection, a manufacturer of chocolate milk. They are faced with the challenge of implementing a sustainable strategy with only limited budget available. Participants will be compelled to find an effective plan to action – one that considers the 3 P’s: People, Planet, & Prosperity by focusing on cost (budget) and value (promise).
Every decision a participant makes has trade-offs! Alignment of all the disciplines and the implementation of an effective strategy will be key to success. Winning will be about generating the best True Return on Investment (TROI) for the business.
They will experience the impact of their decision in real-time
across the business within the simulation and not just function in silos.
across the business within the simulation and not just function in silos.
VP Sustainability
Monitors the sustainable improvement of the company on all dimensions. Is hands-on active with the sustainability programs with the Cocoa Farmers, thus the first mile of the value chain!
VP Operations & Supply Chain
Takes responsibility of warehouse management and production resources. A proper utilization of volume forecast tools plays a part in the VP’s auditing process and maintain a basic supply of products.
VP Purchasing
This role involves the actions of supplier selection, contracting, and auditing. It also considers multiple sourcing keeping in mind the limited volume per supplier.
VP Marketing & Sales
Talks to the consumer, creates a volume effect, and focuses on communicating the sustainable ambitions of the company through product branding, product selection – all of this within the available marketing budget.
The Concept of Learning by doing
A Complex world requires experiential learning
Adopting a sustainable approach can be a serious challenge. So, how do you effectively become sustainable as a company?
Ideally, you'd like to experiment with different scenarios wherein people learn to overcome various obstacles and learn from best practices. This is where we come in: through our business simulation games, participants have the unique opportunity to learn by experience by immediately putting complex theories into practice.
Advantages of experiential learning:
- Highly Engaging
- Constant & immediate feedback
- Higher Learning Retention Rate
- Ability to apply theory to practice
- Real-world experience minus the risk
- Promotion of teamwork and soft skills
- Cost-effective
Customize your experience!
The Triple Connection can be easily tailored to match your learning objectives!
COMPLEXITY LEVEL
Does not matter if you have a Supply Chain Management background or not!
TOPICS
Our business games cover a wide variety of topics!
DELIVERY FORMATS
Face-to-face, Online or Hybrid?
NUMBER OF ROUNDS
They can be varied to suit your needs!
User interface
The Triple Connection's software has been designed to be easy to use for anyone, on any platform from PC to tablet. There is no need to read a hefty manual before starting, because all help information is integrated in the game-screens and can be read on a need-to-know basis.
