Every year, hundreds of corporate teams from around the globe, learn about supply chain management with the world's leading business game in supply chain, The Fresh Connection. Learning with The Fresh Connection is experiential learning, or as this concept is often described learning by doing. Given our extensive track record, this can be considered a proven concept!
Participating teams do not only learn, but they are also ranked based on their performance. To see who the best teams are, and to see how performance develops, as learning progresses. Teams are part of a challenge, the Global PRO Challenge.
Learning matters most for professional development, whereas performance serves as a benchmark. The ultimate benchmark being how well the best corporate teams compare when they are up against each other. Enter the Global PRO Final, that gathers the best 100 teams, from close to 100 companies, as well as tens of countries, and all major continents.
The Global PRO Final is a spectacular multi-day online event, that includes:
To make the experience as realistic as possible, participants split up into teams of four. The teams then become the management team of The Fresh Connection, a fictional manufacturing company that is in dire need of a turnaround. Each team member represents one of four functional roles: supply chain, operations, sales, and purchasing. The teams' biggest challenge is to align and collaborate to make the best strategic and tactical decisions for the Value Chain of The Fresh Connection and to save it from the abyss.
The objective is to build experience, learn from mistakes, reflect, contextualize, rinse and repeat. Participants will realize that cross-functional alignment is key! At the same time, they will improve their end-to-end value chain understanding and can see the financial impact of their team's decision-making.
For every edition of the Global PRO Final, a special theme is front and center. From evergreen topics like sales and operations planning, to more current ones like e.g. supply chain resilience, and value chain constraints. Given the urgent need to reshape our businesses and value chains, future editions will have an emphasis on circularity and sustainability.
We truly believe that to develop value chain leaders, you need to blend theory with practice and meaningful words need to be followed by meaningful actions.
Besides recognition and eternal glory for winning the title of Global PRO Champion in Value Chain Management, the top-ranking teams will be awarded with a value chain masterclass at the Cranfield School of Management! The masterclass is all about sustainability and participants will be awarded with an exclusive certificate!
Only the best teams from the trainings that are organized all year round qualify to join the Global PRO Final in November.