The Coronavirus pandemic has already had a tremendous impact on global supply chains. When the crisis hit, businesses were dealt a set of urgent issues like sudden standstills in factories and having to close down offices. Weeks later, as the dust starts to settle and businesses adapt to new circumstances, two important questions remain: what will be the new normal? And what changes does the new normal bring to businesses in the long-run?
Dive into the online business simulation game ‘The Fresh Connection’ together with your students for an immersed case study on COVID-19 and how businesses adapt to the crisis.
In ‘The Fresh Connection’, students face the challenges of a juice company that has been severely impacted by the pandemic. Accompanied by a Harvard-style Teaching Case, students are asked to describe scenarios of how the company and their supply chains may be impacted by the crisis. Based on their scenarios, students make recommendations for change. Specifically, this case study deals with the potential impact of the pandemic on: