Experience Circular Business game, The Blue Connection

Wednesday, April 20th 2022

16:00 - 17:00 , CEST (UTC+2)

Wherever you are... Online!

What do I get out of this 1-hour webinar?

  • Discover the importance of experiential learning
  • Experience how a business game can add value to your course or training
  • Learn how you can get started with business game, The Blue Connection

This event gives you the opportunity to experience the world’s #1 Circular strategy business game, The Blue Connection, in the form of a free guided online session.

About The Blue Connection

The Blue Connection is a cross-functional business strategy simulation focused on Circular Value Chain management. The simulation game challenges the participants to transform a linear supply chain into a circular value chain while increasing the Return on Material (see Circular Transition Indicators by WBCSD) of a (virtual) manufacturing company of e-bikes.

The Blue Connection is versatile and can be used for courses of varying complexity and at all levels of higher education so students can develop their hard- and soft skills. Additionally, it can be used for in-company training to help foster cross-functional alignment and highlight the importance of adopting a circular strategy.

The Blue Connection is now available with the textbook Mastering the Circular Economy by Ed Weenk and Rozanne Henzen, making it easy to implement the business simulation game into your curriculum.

Learning outcomes of this 1-hour guided session:

  • Discover the power of experiential learning
  • Introduction to business game, The Blue Connection (interactive)
  • Which circular strategies can be followed in the business game
  • Understand the game setup and dynamics
  • How does it fit into a module on circular economy?

The answers to these questions will be derived from your own experience after four rounds of (guided) gameplay based on the ‘learning by doing’ principle.

If you want to join us? Please register with the form below. Feel free to invite your colleagues/peers to this event!




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