Online Masterclass – Mastering the Supply Chain by Ed Weenk

Wednesday, November 25th 2020

15:30 - 17:00, CET (Central European Time)

Wherever you are...Online!

This masterclass will be hosted by the author of textbook ‘Mastering the Supply Chain’, Ed Weenk.

Mastering the Supply Chain is an introduction to Supply Chain Management (SCM). The book integrates theory with practice and aims to create a cross-functional mindset in students and practitioners. It provides a wide overview of relevant supply chain concepts and sets out the challenges that need to be overcome in order to find practical ways of implementing these in a real company situation. Readers are continuously asked to actively reflect on the choices they make, thus experiencing first-hand the many challenges that good and effective Supply Chain Management presents.

This masterclass focuses on the textbook in combination with the business simulation game, The Fresh Connection. Together, they offer a powerful new learning method that places students at the heart of a life-like situation, so that they experience the impact of every decision they make, not just in their own ‘silo’ but across the business.

The key topics for this masterclass are: 

  • Deep-dive into Mastering the Supply Chain textbook
  • Discover the business game, The Fresh Connection
  • The powerful learning method of experiential learning
  • Integrated teaching concept

*Participants in the masterclass will receive a free inspection copy of the book.


Register now for the event